TITLE_NAME :
10/23/2018 - 02/16/2019
Fondation Jérôme Seydoux Pathé
73 avenue des Gobelins
75013 Paris
At the turn of the 1960s, when cinema was breaking attendance records, photography was prolific in its use for the promotion of films. Created for Pathé by the Consortium of Advertising Arts are images of La Dolce Vita, Cheetah, Witches of Salem ... The exhibition “Images mythiques 60's” presents more than 200 documents: production stills and lobby cards, press photos and innovatively designed press kits, posters ... These treasures from the Pathé Foundation collection make up a remarkable and creative ensemble.
Fondation Jérôme Seydoux Pathé
73 avenue des Gobelins
75013 Paris
At the turn of the 1960s, when cinema was breaking attendance records, photography was prolific in its use for the promotion of films. Created for Pathé by the Consortium of Advertising Arts are images of La Dolce Vita, Cheetah, Witches of Salem ... The exhibition “Images mythiques 60's” presents more than 200 documents: production stills and lobby cards, press photos and innovatively designed press kits, posters ... These treasures from the Pathé Foundation collection make up a remarkable and creative ensemble.